Same here. I blame my dad. He planted the seed in my head when I was just a kid when it first started to become popular for people to wear branded clothing around here. Simply blew his mind. I refuse to buy any clothing that's nothing but a huge logo. The small ones aren't so bad but often they're in bright and contrasting colors. Used to be you could take a seam ripper and just take out the threads of the embroidered ones but for whatever reason that doesn't seem to be as easy anymore.
There is probably an ageist cut off where folks don’t remember growing up with a giant block letter NORTHFACE billboard across their chest. Don’t even get me started on collecting unscuffed $200 “Jordans” or whatever.
As a kid I didn’t even have the wee Levi tag to display, I wore all knock-offs. Off-brand jeans. Fake Jack Purcell’s tennis shoes (the toe strip was a give-away different color). “Dress” shirts with a not-quite-an-Alligator on the breast, Sears-brand maybe.
The Army-Navy surplus store was my favorite clothing outlet. Navy surplus double- button wool pea coats. Anyone remember pea coats? Fatigue jackets with four big cargo pockets and, if you were lucky, some insignia still sewn on. Best shirt ever was a khaki Air Force button-down with shoulder insignia.
I may have imparted too much clothing disregard to my sons; their high school coaches kept sending them home with bused shoes and clothing from the school lost and found.
Ah Thoreau, you weirdo. “Beware of all enterprises that require new clothes”
Unfortunately I went to buy more yesterday and see they're no longer being made by Duofold and the only Campmor logo t-shirts available have CAMPMOR emblazened across the chest in huge block letters.
Well, unless you festoon a dozen embroidered patches across your chest like a Soviet General guess that ain’t gonna cover it.
The only solution for a billboard logo is to dirty that thing up. Some epoxy and varnish drips, SPAM oil grease, spilled beer, burn holes, pit and collar stains and, hey, no one is paying attention to your CAMPMOR logo.
To hide the single discreet logo (come on Alan, admit it, it’s a polo shirt isn’t it) I kinda like the embroidered-patch collection. Lots of merit badges and military patches to choose from.
Sergeant Stripes sweater. Corporal Canoe pants. Major Cold down jacket. Hey, get creative, there’s a Scouting patch for “Composite Materials”
http://www.scouting.org/filestore/Merit_Badge_ReqandRes/Composite_Materials.pdf